About Us

Our company history is full of free spirits who put their ideas into practice. It was in 1662 when Friedrich Staedtler came up with his idea, which was free from all conventions. Against the requirements of the Nuremberg Council, he began to manufacture both leads and the body for pencils. In doing so, he abolished the separation between the production of the lead by the lead cutters, and the production of the lead‘s wooden encasement by the carpenters.

He established an independent, effective pencil-making trade in Nuremberg. He followed his conviction and stood by his idea. His great-great-grandson Johann Sebastian Staedtler invented the coloured pencil as we still know it today, and also made it available to a wider audience outside of artist studios.

We create ideas that make our products more efficient and durable. In this way, we want to help people around the world realise and share their ideas.