Baxter of California Story

Baxter of California was created to defy the expected. Our thoughtfully curated collection of superior hair, skin, and shave essentials are designed to unleash what makes you, you. You’ve got your own story, your own signature statement. We offer a curated collection of grooming must-haves to free your best self and fuel your next level.

Our superior assortment of hair, skin and shaving essentials gets the job done in the simplest, most powerful way possible. Since 1965, our top-notch products have proven that premium doesn’t have to be pretentious. Performance is everything so every formula is tried and tested at the award-winning Baxter Finley Barber + Shop in Los Angeles.

Baxter of California. Write your signature.

Hair

Get ready for a good hair day. Achieve the hairstyle you want with versatile, best-selling pomades.

Skin

Put your best face forward. Premium men’s skincare products to cleanse, tone & moisturize.

Shave

Shave with confidence. Discover award-winning shave products and tools for a close, smooth shave.

Body

High performance body care products that look good in your shower. Superior grooming from head to toe.

Gentle Soap Bar

Rich & Luxurious Lather

Cleanses & Exfoliates Skin

Infused with Aloe Vera, Glycerin & Vitamins