Dove Intensive Repair Shampoo helps treat the appearance of heat damaged hair, making it look healthy, strong against breakage and more beautiful. This treatment for damaged hair helps restore the strength of your hair against hair breakage, making it look healthier in the long run. Its unique formula helps visibly repair and progressively nourish damaged hair with continuous use so you can protect your hair from future damage with this nourishing shampoo. Dove Intensive Repair Shampoo formulated with Nutri-Keratin Repair Actives and part of the Dove Nutritive Solutions series, helps your hair recover to two different types of damage. The formula repairs signs of surface damage, making your hair look and feel smoother and stronger against breakage. By helping to strengthen your hair against breakage, it can also prevent the appearance of split ends and damage caused by dyeing and heat styling. It also penetrates the strands to provide hair care deep inside, making your hair look healthier after every wash. How to use: simply apply this Dove Shampoo to wet hair and gently massage into a foam. It rinses clean and reveals healthy hair that feels stronger. For best results, use with Dove Intensive Repair Conditioner. Suitable for everyday use. (refers to the signs of damage) (during continuous use. For comprehensive benefits use with Dove Intensive Repair Conditioner)