With a Shakespeare Catch More Fish tackle box kit, anglers will have the basic tackle they need to start fishing the surf or pier all in one durable tackle box. Featuring durable plastic construction with secure latches, the included tackle box tray keeps all your gear safe and organized in rough conditions. Two of Berkley's top lures, Gulp! Shrimp and Crabs, feature lifelike scent, taste and texture to help anglers catch more fish. There's no fish like your first fish. And nobody knows that better than Shakespeare. We've helped set the hook on countless first fish, and been there as those memories are shared across generations. As more and more newcomers discover the joy of fishing, Shakespeare will continue to be there, providing the gear and inspiration to the next generation of anglers. From the dock to the pontoon boat, from the river bank to the bow, Shakespeare will make sure that the next bite will never be the last.