Make It Rain!: How to Use the Media to Revolutionize Your Business & Brand

Make It Rain!: How to Use the Media to Revolutionize Your Business & Brand

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It's happening right in front of you every day. Guest experts on TV, radio, podcasts, blogs, and live streaming are getting local and national exposure for their business and brand that they could never have afforded to reach with ads.For a decade, Areva Martin has used the media to build a huge platform that expanded the influence and power of her brand exponentially. Media appearances on Dr. Phil, Anderson Cooper 360, The Doctors, CNN, MSNBC, FOX, and more have virtually eliminated the need of a marketing budget for her thriving law firm and non-profit organization, while securing her place as one of America's most sought after thought leaders.In Make It Rain! Areva breaks the silence to reveal what insiders know about the power of media appearances to revolutionize a business and brand and get your core message out to the people who need it most. You'll learn how to:Match your brand to the right audience and media venuesCraft pitches producers can't resistJump on breaking news showsPivot and speak in soundbites like the prosAmplify every interview with social mediaTurn appearances into platform and become a rainmaker
  • Publisher: Center Street; 1st edition (14 May 2019)
  • Paperback: 272 pages
  • Dimensions: 13.08 x 2.54 x 20.19 cm
  • Language: English
  • Book Type: Paperback
  • ISBN-10: 1478989882
  • ISBN-13: 978-1478989882
A$31.50 - A$86.55
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