John Frieda Violet Crush Purple Shampoo kisses brassiness goodbye in as little as one wash. Get that bright, salon-fresh blonde look at home with John Frieda for Blondes Violet Crush Purple Conditioner. This intense formula cleanses while instantly neutralizes brassy tones for fresh and brighter hair. Deposits crushed violet pigments into blonde hair to counter-act yellow tones to make color-treated or highlighted blonde hair appear cooler and brighter in as little as one use. An advanced formula with crushed violet pigments, this purple conditioner restores and moisturizes all shades of blonde hair. Satisfaction Guaranteed.