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    "longDescription": "<ul><li>Our product: the shampoo contains nourishing ingredients that protect the hair from static charge and make it easier to comb. The formula has been enriched with dyes, so that the product neutralises the yellow tone of the hair after just a few applications.</li><li>Who is recommended: Our shampoo has been developed for all women who get rid of the yellow tone of their hair, but at the same time do not want to dry it out. The conditioner is also suitable for grey hair and gives it a new shine.</li><li>Effects: with regular use, the shampoo not only nourishes the hair, but also moisturises and strengthens it. With each use, the hair becomes less yellow and the shade changes to a fashionable ash silver.</li><li>Regular use: the systematic application in combination with our conditioner deepens the intensity of the colour. We recommend exposing the application of the product for a few days if the ash clay on the hair appears too intense.</li><li>Directions for use: Apply shampoo to wet hair and massage in until foam forms. Leave the hair for a few minutes and then rinse thoroughly. Repeat as needed. Wash hands thoroughly after use.</li></ul><br><div> <p> <span>We are specialists in hair care, conditioning and styling products as well as bleaching and dyeing and professional cosmetics for hairdressers. Since 2007, we have also specialised in personal care cosmetics. We constantly improve our preparations and expand our range through cosmetic innovations. In the development of our products, we work closely with dermatologists and hairdressers. How to use: Apply shampoo to wet hair and massage in until foam forms. Leave the hair to work for a few minutes and then rinse thoroughly. Repeat as needed. Wash your hands thoroughly after use, as it may leave a blue colour of the hands. This product can be used as a base shampoo or after pre-washing with your favourite shampoo. Ingredients aqua, sodium laureth sulphate, cocamidopropyl betaine, propylene glycol, sodium chloride, coconut glucoside, glyceryl oleate, amodimethicone, polyquaternium-10, cocamide MIPA, soy acid, capric. Acid, C, Acaprylic Acid, Tocopherol, Hydrogenated Vegetable Glycerides Citrate, C12-14 sec-Pareth-5, C12-14 sec-Pareth-9, Acetic Acid, Decylene Glycol, Caprylyl Glycol, Disodium EDTA, Laureth-4, Zit. acid , PPPPPParfum, phenoxyethanol, DMDM hydantoin, methylchloroisothiazolinone, methylisothiazolinone, acid violet 43, basic red 51.</span> </p> </div><div><h2>Item Details</h2><ul><li><strong>Item Weight:</strong> 460 g</li><li><strong>Item Model Number:</strong> 11882</li><li><strong>Product dimensions:</strong> 7.7 x 4.3 x 20.6 cm; 460 Grams</li><li><strong>Colour Name:</strong> standard</li><li><strong>Manufacturer:</strong> Joanna</li></ul></div>",
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