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    "longDescription": "<ul><li>Hot Hot Pink Hair Color - Hot Hot Pink is the vibrant, neon pink shade that just can’t be ignored. This high-pigment semi permanent hair dye delivers vibrant, long-lasting color that lasts 4-6 weeks, making it perfect for DIY transformations and salon applications.</li><li>Customizable and Mixable Formula - Create unique, personalized shades by mixing with other MANIC PANIC colors or our Pastel-izer to create soft trendy pastel hues. High Voltage is the perfect semi permanent hair color for women and men who want to dye hair without using developer.</li><li>Best Results on Pre-Lightened Hair - This temporary hair color works best to color hair that is a pre-lightened level 9 or 10 blonde. Use our Flash Lightning Bleach Kit to lighten hair before dyeing for best results. It can also be used as a hair dye for dark hair to achieve deeper shades.</li><li>Conditioning and Resealable Formula - This semi-permanent hair color is formulated with nourishing ingredients to deeply condition hair, leaving it soft, hydrated, and smooth. The resealable tub allows for multiple uses.</li><li>The Manic Manifesto - Manic Panic's hair coloring products are always Cruelty Free and Vegan - tested on celebrities, not animals! This vegan hair color is also ammonia and PPD-free, paraben-free, gluten-free, phthalate-free, and PETA accredited.</li></ul><br><div> <div> <h2>Product Description</h2> <div> <div> <div> <div> <div> <div> <div> <br> <p> <span> Hot Hot Pink </span> </p> </div> <div> <div> <h5> Tested on celebrities, not animals. </h5> <ul><li><span>Vegan, Cruelty Free</span></li><li><span>PPD & Ammonia Free</span></li><li><span>Gluten-free resorcinol-free</span></li><li><span>Phthalate-free</span></li></ul> </div> </div> <div> <h3> Classic High Voltage Semi-Permanent Hair Dye </h3> <h4> Hot Hot Pink Hair Dye Color </h4> <p> Hot Hot Pink is cool-toned medium pink dye that glows vibrantly under blacklights when dyed on the lightest level 10 blonde hair. For deeper pink hues, this can also be used on virgin, unbleached hair. </p> <div> <div><div> <ul> <li><span> <span> Semi - Permanent Hair Dye </span> </span></li> <li><span> <span> Fortified with Conditioners that Add Moisture to Pre-Lightened Hair </span> </span></li> <li><span> <span> Ready-to-Use Hair Dye </span> </span></li> <li><span> <span> Last 4-6 weeks on pre-lightened hair </span> </span></li> <li><span> <span> Available in 49+ Shades </span> </span></li> </ul> </div></div> </div> </div> </div> </div> </div> </div> <div> <div> <h3> GUILT-FREE GLAMOUR! </h3> <h3> How to Dye Your Hair: </h3> <p> 1. Wash hair with a deep cleansing/clarifying shampoo. Do not condition. </p> <p> 2. Dry hair with a blow dryer to make sure the hair is extremely porous. </p> <p> 3. Put on gloves and apply Manic Panic Hair Color using a tint brush making sure hair is thoroughly saturated. </p> <p> 4. Comb through the hair color to make sure it is evenly applied. The cream may become slightly frothy. </p> <p> 5. Cover hair with a plastic cap and leave on for 30-45 minutes. For more intensity, add heat. </p> <p> 6. Rinse with cool water away from your face and body until water runs clear. Do not shampoo. </p> <p> 7. Style as desired. To prevent color transfer or bleeding, always make sure your hair is completely dry. </p> <p> <span>Pro Tip:</span> </p> <p> Use a hair dryer to evenly apply heat for 5-10 minutes of your processing time. This will help to open up the cuticle and allow the Manic Panic hair color to better penetrate the hair strand. Make sure to allow the hair to cool completely before rinsing out color. </p> </div> </div> </div> </div> </div> </div><div><h2>Item Details</h2><ul><li><strong>Item Model Number:</strong> I0116393</li><li><strong>Size Name:</strong> 118 ml (Pack of 1)</li><li><strong>Colour Name:</strong> Hot Hot Pink</li><li><strong>Product dimensions:</strong> 6 x 6 x 6 cm; 119.07 Grams</li><li><strong>Item Weight:</strong> 119 g</li><li><strong>Is discontinued by manufacturer:</strong> No</li><li><strong>Manufacturer:</strong> MANIC PANIC</li></ul></div>",
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Permanent Hair Color - Neon Pink Hair Dye for Women &amp; Men That Lasts 4-6 Weeks - Vegan, Ammonia &amp; Cruelty-Free - Create &amp; Mix Custom Shades (4Oz)</h1>\n                    </section>\n                </div>\n            </div>\n\n            <div class=\"detail-panel\">\n                <!-- Attributes -->\n                <section class=\"attributes\">\n\n                    <div class=\"row\">\n    <div class=\"col\">\n        \n    </div>\n</div>\n\n\n                        \n                            <div data-attr=\"color\" class=\"swatch row\">\n                                <div class=\"col-8\">\n                                    \n<div class=\"attribute cst-attribute\">\n    \n\n        <span class=\"color non-input-label\">\n            Colour Name\n        </span>\n\n        <div class=\"cst-swatch-wrapper\">\n            <div class=\"cst-swatch-viewport\">\n                <div class=\"cst-swatch-grid\">\n                    \n                        \n    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}