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    "productName": "Sebastian Cellophane Ice Blonde 300 Ml",
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    "longDescription": "<ul><li>Semi-permanent colour gloss enhancer without ammonia, alcohol and peroxide, suitable for all hair types</li><li>Gives the hair up to 4 weeks of translucent shine and nuance</li><li>The anionic dyes stick to the surface of the hair, instead of penetrating them like most direct dyes</li><li>Perfect for natural or colour-treated hair that craves for a colour shine refreshment</li><li>Strengthens hair and maintains moisture barrier. Revives hair colour and structure after perming or permanent straightening</li></ul><br><div> <p><span>Ideal colour correction and finish for lightened or bleached hair. <br>Cellophanes is a hair-friendly colour gloss, free from ammonia, alcohol or peroxide. Cellophanes increases the degree of reflection of each strand of hair and additionally strengthens the hair, keeps the natural moisture balance in balance and also provides UV protection. So wonderful shine and translucent colour also means: stronger and healthier hair for everyone. <br>How it works <br>Cellophanes is a semi-permanent colouring with a low pH value (2.8-3.3). This means that the cuticle is kept tightly closed, so that the cellophane colour molecules settle on the surface of the hair, thus placing a translucent, shiny layer of colour around each strand of hair that lasts for up to four weeks. <br>Application: Wash hair with Sebastian Light shampoo, 4-5 minutes. and then rinse thoroughly. Let hair dry slightly. Place cellophane in a bowl and apply evenly with the brush, comb through. (Sebastian Cellophanes can be easily washed out of all textiles). Cover the hair with foil. 20-30 min. Blow dry with heat or leave under a hood. Allow hair to cool completely. Wash with Sebastian Hydre shampoo, add conditioner to hair and comb through. 5 min. leave to work, condition 80% and style as usual. </span></p> </div><div><h2>Item Details</h2><ul><li><strong>Item Model Number:</strong> 15094</li><li><strong>Product dimensions:</strong> 50 x 240 x 74 cm; 300 Grams</li><li><strong>Item Weight:</strong> 300 g</li><li><strong>Batteries:</strong> 1 A batteries required.</li><li><strong>Is discontinued by manufacturer:</strong> No</li><li><strong>Colour:</strong> Ice blonde</li><li><strong>Manufacturer:</strong> SEBASTIAN</li></ul></div>",
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